Poor Google, at least that’s how we feel recently, given that so much of our attention has of late focused on Facebook and not the company that commands 30 to 40x of their ad dollars. Today I will show you How to Check your FaceBook page quality score, see if you have any violations or Fake News Reports. For Facebook advertising, that metric has been called Relevance Score. In 2019, Facebook started rolling out a new set of Relevance Diagnostics that break up the Relevance Score into three separate dimensions: . Facebook determines all this by taking into account a few things about the ad: How specific your ad targeting is; Image quality; Message quality (Facebook likes specific, concise ad copy - bonus points for a clear CTA button) And your ad’s quality score can change over time, for better or worse. The changes were meant to increase the quality of the time people spend on Facebook, and take responsibility for how the platform affects its users’ mental health and overall well-being. To date, Relevance Score was Facebook’s measure of the quality and engagement level of your ads. In this post, we break down what each of these new rankings means and suggest you strategies to help you capitalize on the additional information the rankings provide. Facebook’s ad system is designed to maximize value for people and businesses. Jump to. Fundraisers and Donations. Accessibility Help. This is why Facebook marketers can benefit from knowing how exactly the Facebook relevance score is calculated, how it affects the ads’ reach, and how a high relevance score can lower the campaign’s CPC and CPA. 5/22 is 22.7%. Creating an Account. Friending. The better your ad quality, the lower your costs, and the more users see your ads. Using Facebook. Pages. One of the new measurements that was added is called “Post Quality” which according to Facebook is a “Score measuring how engaging your content is to Facebook users. For Google AdWords, that metric is Quality Score. The latter’s platform is one that we … the “inventory”), and it scores those posts according to predetermined ranking signals, like type of post, recency, et cetera. Videos on Watch. https://www.thekissagency.com/how-to-check-facebook-quality-score-for-pages ... (a.k.a. Quality Ranking, Engagement Rate Ranking, and Conversion Rate Ranking.. What is ad quality? Events. Higher quality ads perform better in the auction because we’ve designed the auction to help create higher quality experiences for people. Posted on April 8, 2010. Showing Relevance Scores for Ads on Facebook Update 08/08/2019: We replaced relevance score with ad relevance diagnostics to make diagnosing ad relevance clearer and more actionable. Press alt + / to open this menu. Messaging. Your Photos and Videos. Help Center. Ad quality is determined from many sources including feedback from people viewing or hiding the ad and assessments of low-quality attributes and practices. Sections of this page. Your Home Page. On Facebook, we try to show people the ads that are most pertinent to them. If Facebook Post Quality Score is measured by percentage of fans interacting, which is similar to number of interactions divided by fans– let’s calculate: In the last 7 days, Client A has had 5 unique fans interacting on his page. Groups. Stories. The Facebook Quality Score. Payments. Anyone who has a role on your Facebook Page can visit Page Quality. It is a simple process. For a while now, Facebook has been trying to make its relevance score reflect every ad’s quality more accurately. Show you How to Check your Facebook Page can visit Page quality Score to maximize value for people and.... Attributes and practices and the more users see your ads assessments of attributes! 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